This is the brand’s first UK store (in Neal Street, Covent Garden) and the launch saw a wealth of celebrity guests including Donna Air, Tiphaine de Lussy, Gemma Whelan, Camilla Rutherford and Olivia Inge.
The customary wishing well – a focal point of every store – had guests gathering around, whilst celebrities got involved and had full SABON hand treatments.
It was a fabulous night with champagne and canapés galore – white, dark and milk chocolate dipped strawberries and personalised cupcakes by Sweet Couture!
*Sabon are a luxury body and bath fragrance brand. There are 130 Sabon stores worldwide in over 12 countries including 17 in New York.
SABON
38 Neal Street
Covent Garden
London
WC2H 9PS